We don't charge above MSRP on any vehicles. We have a wait list started for the Ranger Raptor. I'm not sure how long it is, but you can email [email protected] and our team can let you know and put you on the list if you'd like.
Shopping is the best bet. Seems like smaller dealers are more likely to do MSRP without markups, but some stores have the reputation to do only MSRP and no more.
In my opinion marking up above MSRP is very short-sighted and won't do the dealership any good long-term.
A lot of you may be familiar with our store, but my name is Zach and I'm the owner of the dealership Granger Ford in Granger, Iowa. Many of you are familiar with Ford's COVP program, and I view it as a huge opportunity for our store and anyone interested in purchasing a new 2023 Ford Ranger. We...